There may also be times when you have more of the specific need for a particular type of filtration system. This is the case in protein fractionation,
in which various whole products, including those that are both liquid
and solid may be separated into various fractions. The medical field
uses this type of fractionation on a regular basis, as do many other
industries that you may not even consider regularly. When you have a
need for this type of filtration, however, you would want to ensure that
you had the filter that was able to do the job effectively. This will
not only help you to end up with a more pure product, it will save you
time and money in the process.
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Tracking What Works in Sales
Coming up with the right approach to sales may be as important to your bottom line as developing a winning product. This can be a long and expensive process if you don't have a good tracking system in place. Outbound telemarketing allows you to systematically test sales approaches to ensure your customers don't end up missing that great product.
Telemarketing is one way to easily reproduce a sale scenario many times over and it's 100 percent trackable. This allows you to try a variety of different approaches and compare their results side by side. This works for business to business products as well as consumer products. Consider a company introducing a new brand of multivitamins. They may have a list of health benefits associated with their product and a range of potential customers they may want to target. With telemarketing you can target different age groups, different ethnic and language groups, or different geographic regions. You can easily vary the sales pitch call specialists use to determine which attributes of your product most people find compelling.
Some companies are hesitant to use telemarketing services because of perceived high opt-out rates. But consider the cost difference of working through a call list to buying TV or billboard ad space. The percentage of contacts who response positively with direct calling soars compared to those who see a billboard and choose to call in -- both as a percentage of impressions and in dollars spent on the campaign. And unlike a TV ad or billboard, a telemarketing campaign can change directions almost instantly as your relationship with your customers comes more into focus.
An outbound telemarketing campaign gives you a great deal of feedback even when the contact chooses not to buy from you. Once you learn what kinds of messages work over the phone you can use this collected data to create effective marketing material for other mediums you are pursuing as well.
Telemarketing is a relatively low tech, inexpensive, but incredibly effective mode of conducting market research and of making high volumes of sales.
Pouring a Strong Foundation for Your House
The quality of a house's foundation is what determines if it will be strong enough to stand the test of time. A strong foundation can last 100 years or more. A weak one can crack and shift allowing water seepage, insects infestations, and complete failure during an earth quake or other natural disaster.
The first step to ensuring a strong foundation is using good materials. Concrete begins with crushed rock, sand and cement, usually primarily consisting of limestone. These components are processed using specialized vertical conveyors and mixing equipment. If the proportions are off, or poor quality materials are used the concrete can be weakened and prone to crack.
Before the concrete mixture is poured, the site has to be readied for it. Space must be excavated, and allowance made for proper thickness of the foundation. If there will be a basement, egress window wells, plumbing, and electric wiring must be accounted for. Framing windows and stairs is an intricate process itself. To reinforce the concrete and increase tensile strength, steel rebar is placed in the concrete molds. Building codes require that all these steps be taken and this work will be inspected before the concrete can be poured.
When the site is ready for the concrete, it is normally poured straight out of the back of a concrete truck. Construction workers make sure it is poured evenly and tamp it down to avoid bubbles. This process can take several days depending on the size of the foundation.
Concrete foundations for buildings have been in use since the Roman Empire. But new processes and more efficient conveyors for bulk material make today's concrete stronger than the Romans would have dreamed. And in the process this new concrete has allowed us to build ever taller buildings, bigger cities, and more secure homes of all sizes.
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